Trailblazer: one that blazes a trail to guide others
Now I’m not saying that HR Florida is the Steve Jobs of the HR industry but we have done some pretty innovative and creative things in the past several years that have sparked change to the landscape of the human resources profession.
Back in 2008, HR Florida kicked off a new campaign to shed a strategic light on the human resources profession and prove that it was a premier resource for best practices across the state of Florida. We started by building a presence on Twitter, Facebook and LinkedIn. Utilizing these social media tools we hit the ground running as one of the first affiliates of the Society for Human Resource Management (SHRM) to implement marketing strategies with such an innovative approach.
In 2009 HR Florida launched the inaugural “blogging team” concept when we welcomed Kris Dunn, Jessica Lee, Michael Long, Laurie Ruettimann and Michael VanDervort to help us share experiences and best practices from our annual conference. In addition to the tweets and blog posts they were also on deck for a panel discussion regarding blogging and its impact on the human resources profession.
In 2010 HR Florida launched its official blog, HR Mouth of the South; just one more way for us to disseminate and share best practices focusing on human resources, leadership, professional development and social media. Since its launch we have welcomed guest posts from numerous players in the “social community” of human resources including Dwane Lay, Lisa Rosendahl, and Trish McFarlane. With the support of our Council, we have continued to pave the way for other SHRM affiliated organizations to jump on the social media bandwagon. We love to get all nerdy with our human resource friends and talk about social media!
Today our reach far surpasses the borders of the sunshine state. In fact, each year we welcome more and more human resource professionals to our events from across the globe. In 2012 we hosted 90 professionals from 30 states across the U.S. and five foreign countries, including Australia, Mexico, Nigeria, Saudi Arabia and the United Arab Emirates. How cool is that?
2013 Social Tech Team
This year we are excited to welcome yet another great team of human resource professionals to our social technology team.
Over the next few weeks we will share interviews with each of them to make sure you have an opportunity to learn about their backgrounds and get a better idea of why we asked them to join us. In the mean time, make sure to check out their bios.
Leading up to the conference make sure to get connected with each of them as well as HR Florida. Follow our hashtag, #HRFL13. Join our group on LinkedIn or follow us on Twitter. We’ve even made it easier for you to connect with other attendees through our listly. Feel free to add your own Twitter handle to the list.
I don’t know about you but I cannot wait to get to Orlando and experience all that is the 2013 HR Florida Conference & Expo! Help us celebrate our 35th anniversary!
Jennifer Novak, PHR, has experience in all facets of Human Resources with a focus on recruiting and recruitment marketing. A self-described social-media geek, Jennifer has presented on recruiting and social media to university groups, job seekers, APICS, Southeastern Social Enterprise Alliance Summit, and facilitated social media panels for Suncoast Human Resources Association (SHRMA). She also served as the VP of Programs for SHRMA. Jennifer earned a Bachelor of Science degree in Psychology and is pursuing an MBA with HR concentration.